How Did COVID Impact Women in the Workplace?

If you regularly work with a wide range of staffing liability insurance clients, they may have been coming to you with numerous questions about the COVID impact on working mothers in the office. During the COVID-19 pandemic, many mothers and other working women have experienced a range of challenges and, subsequently, shifting priorities. In order to keep your clients informed and help them meet the needs of their women employees, it’s important for them to understand the overall COVID economic toll on women. Here are the highlights you can share with them.

Women’s Work-Life Priorities May Have Shifted

For many working women, the COVID-19 pandemic and its resulting effects on the workplace may have pushed them to evolve their work-life balance priorities. For example, many women may now value balanced work hours over being available to their bosses at all hours. Across multiple industries, women have shown:

  • A greater interest in more flexible work, including fully or partly remote work options
  • A greater emphasis on employer understanding when it comes to family or childcare responsibilities
  • A stronger importance placed on equal pay and employer appreciation, especially in emergency situations
  • A greater desire for more opportunities for additional training, education and chances to climb the corporate ladder
  • A greater interest in limited work hours, clear-cut professional boundaries and, in some cases, part-time work options

Women With Children May Have Struggled With Balancing Childcare

For women with children at home, striking the right balance between work and childcare has sometimes, or often, been a tightrope to walk during COVID. Those with children studying remotely may have found it particularly difficult to stay productive and on task at home. Some of the challenges working mothers faced during the pandemic included:

  • Taking care of kids while working from home
  • Finding childcare at the last minute when called in to in-person work
  • Weighing work responsibilities versus childcare duties and sometimes having to choose between keeping a job and staying with the kids

Some Women Could Look To Switch To In-Demand Careers

Finally, one of the longest-lasting impacts of the COVID-19 pandemic on working women could be a large-scale shift to certain in-demand careers. Instead of staying in current jobs, for instance, many women could look to pursue work in:

  • Real estate
  • Medicine
  • Legal or paralegal fields
  • Accounting and finance
  • Sales and marketing
  • Managerial retail

Keeping your staffing liability insurance clients up to speed on the numerous impacts COVID may have had on women employees is an important step in helping those clients meet employees’ needs. In order for your clients to understand what their workers are going through and to adapt accordingly, try leading them through these key highlights. With this extra information, your clients will better understand the various ways COVID may have impacted women in the workplace.

About World Wide Specialty Programs

For the last 50 years, World Wide Specialty Programs has dedicated itself to providing the optimal products and solutions for the staffing industry. As the only insurance firm to be an ASA commercial liability partner, we are committed to that partnership and committed to using our knowledge of the industry to provide staffing firms with the best possible coverage. For more information about Staffing Professional Liability Insurance or any other coverage, we have available to protect your staffing business, give us a call at (877) 256-0468 to speak with one of our representatives.